The 5th China Beauty Eyelash Expo Opens in Qingdao: Becoda Lash Unveils Latest Designs at Booth 017

The beauty industry is abuzz with excitement as one of China’s most prestigious events approaches. From September 20th to 22nd, 2025, the prestigious 5th China (International) Beauty and Eyelash Industry Expo will transform Qingdao, Shandong—famously known as “China’s Eyelash Hometown”—into the epicenter of the global beauty industry. This year’s exposition promises to be more spectacular than ever, with wholesale lash vendors and industry leaders from around the world converging to showcase the latest innovations in eyelash technology and design.
Among the distinguished participants, Becoda Lash, one of the industry’s most respected eyelash vendors, will make its grand debut at Booth 017, bringing with them an exclusive collection of newly designed lash products that promise to revolutionize the beauty landscape. As lash vendors continue to evolve and adapt to changing market demands, this expo serves as the ultimate platform for discovering what’s next in the world of false eyelashes.
Table of Contents
1. The Significance of China's Premier Eyelash Industry Event
1.1 A Legacy of Excellence in Beauty Innovation
The China (International) Beauty and Eyelash Industry Expo has established itself as the most professional and comprehensive event in the false eyelash sector. Hosted jointly by the Shandong Artificial Intelligence Industry Association, the Shandong Cosmetics Industry Association, and Douyin E-commerce, and co-organized by the Pingdu Beauty Eyelash Association, this expo represents the pinnacle of industry collaboration and innovation.
What makes this event particularly significant is its location. Qingdao has earned its reputation as “China’s Eyelash Hometown” through decades of manufacturing excellence and innovation. The city has become synonymous with high-quality eyelash production, housing some of the world’s most advanced manufacturing facilities and skilled artisans who have perfected the craft of creating beautiful, durable, and comfortable false eyelashes.
1.2 Comprehensive Industry Coverage: More Than Just Lashes
This year’s expo goes far beyond traditional eyelash displays. The event encompasses the entire beauty industry ecosystem, gathering over 500 beauty brands under one roof. Vendors for lashes will find everything they need, from raw materials to finished products, all in one convenient location.
The comprehensive product categories include:
- Premium false eyelashes in every style imaginable
- High-quality eyelash raw materials and components
- Cutting-edge cosmetics and beauty products
- Professional cosmetic tools and application equipment
- Innovative intelligent equipment for beauty applications
This diversity ensures that whether you’re a small boutique owner looking for unique products or a large retailer seeking wholesale lash extension vendors, you’ll find exactly what you need to grow your business.
1.3 The Power of Professional Networking
One of the expo’s greatest strengths lies in its ability to bring together lash extension vendors, manufacturers, distributors, and beauty professionals from every corner of the globe. This creates an unparalleled networking opportunity where industry relationships are forged, partnerships are established, and the future of the beauty industry is shaped.
The expo serves multiple crucial functions:
- Exhibition and Sales Platform: Direct access to source-based eyelash products from lash wholesale vendors
- Industry Trends Showcase: Real-time display of the latest industry developments and innovations
- Technology Exchange Hub: Advanced production and processing technology sharing among wholesale lash extension vendors
2.1 From Humble Beginnings to Global Leadership
Becoda Lash, founded in 2003, is dedicated to delivering innovative and high-quality eyelash products. From our Qingdao base, we provide extensive OEM/ODM services, driven by a commitment to our customers’ growth and satisfaction. Over more than two decades, Becoda has transformed from a local manufacturer into one of the world’s most trusted lash vendor names in the industry.
The company’s journey began with a simple yet powerful vision: to create eyelashes that not only enhance natural beauty but also provide comfort and durability that customers could rely on. This commitment to quality has made Becoda one of the best wholesale eyelash vendors in the global marketplace.
2.2 Unparalleled Supply Chain Excellence
Becoda’s supply chain represents the gold standard in the eyelash manufacturing industry. The company has invested heavily in creating a vertically integrated operation that controls every aspect of production, from raw material sourcing to final quality inspection. This comprehensive approach ensures that every product bearing the Becoda name meets the highest international standards.
The company’s supply capabilities include:
- Raw Material Excellence: Sourcing only the finest synthetic and natural fibers
- Advanced Manufacturing: State-of-the-art production facilities utilizing the latest technology
- Quality Assurance: Rigorous testing protocols at every stage of production
- Packaging Innovation: Custom packaging solutions that protect products and enhance brand appeal
2.3 Expertise That Sets Industry Standards
What truly distinguishes Becoda among eyelashes vendor options is their deep expertise across multiple domains. Our experienced R&D team and state-of-the-art production ensure we meet your highest standards. This expertise spans several critical areas:
Design Innovation: Becoda’s design team stays ahead of global beauty trends, creating styles that anticipate market demands rather than simply following them. Their latest collection, which will be showcased at the expo, represents months of research into consumer preferences, comfort factors, and aesthetic appeal.
Manufacturing Excellence: With over 20 years of experience, Becoda has perfected manufacturing processes that ensure consistency, quality, and efficiency. Their facilities can handle orders of any size, from small boutique quantities to large-scale wholesale orders for major retailers.
Quality Control: Every Becoda product undergoes extensive quality testing, including comfort assessments, durability tests, and aesthetic evaluations. This commitment to quality has made them one of the best lash vendors on alibaba and other major platforms.
2.4 Global Reach, Personalized Service
Becoda’s customer base spans the globe, with particularly strong relationships in the United States and European markets. The company has earned recognition as one of the premier vendors for mink lashes and synthetic alternatives, serving clients who demand the very best in quality and service.
Their international success stems from several key factors:
- Cultural Understanding: Deep knowledge of different market preferences and beauty standards
- Regulatory Compliance: Full compliance with international safety and quality standards
- Logistics Excellence: Efficient shipping and delivery systems that ensure products arrive on time and in perfect condition
- Customer Support: Multilingual support teams that understand the unique needs of different markets
2.5 Innovation in Product Development
As one of the leading cluster lash vendors, Becoda has been at the forefront of the cluster lash revolution. These lashes are swiftly becoming a staple in the cosmetic industry, captivating beauty enthusiasts with their ability to deliver the perfect balance between volume, length, and a natural-looking finish.
The company’s product development philosophy centers on several key principles:
- Consumer-Centric Design: Every product is developed with the end user’s comfort and satisfaction in mind
- Trend Anticipation: Identifying and developing products for emerging trends before they become mainstream
- Quality Integration: Ensuring that innovation never comes at the expense of quality or safety
- Sustainability: Developing products and processes that minimize environmental impact
Visitors to Booth 017 will be among the first in the world to see Becoda’s latest design innovations. The company has been working tirelessly to develop products that address the evolving needs of beauty professionals and consumers alike. These new designs represent significant advances in several key areas:
Comfort Technology: The latest collection incorporates new materials and design techniques that make wearing false eyelashes more comfortable than ever before. This is particularly important for lash extension vendors whose clients expect all-day comfort.
Natural Aesthetics: Becoda’s new designs focus on creating the most natural-looking enhancement possible, perfect for clients who want to enhance their natural beauty without obvious artificiality.
Durability Improvements: Enhanced manufacturing techniques ensure that these new lashes maintain their shape and appearance through multiple uses, providing exceptional value for both professionals and consumers.
The Becoda booth won’t just display products; it will offer interactive experiences that allow visitors to truly understand the quality and innovation that goes into every Becoda product. Professional makeup artists will be on hand to demonstrate proper application techniques and showcase the versatility of the new designs.
Educational sessions will cover:
- Application Best Practices: Proper techniques for achieving the best results with different lash styles
- Client Consultation: How to match lash styles to individual client features and preferences
- Business Development: Strategies for growing a lash-based beauty business
- Trend Forecasting: Insights into upcoming trends in the eyelash industry
For wholesale lash suppliers and beauty professionals, Booth 017 will serve as a hub for meaningful business connections. Becoda’s team will be available to discuss:
- Wholesale Opportunities: Custom pricing and terms for bulk orders
- Private Label Services: Options for creating custom branded products
- Distribution Partnerships: Opportunities for regional and national distribution agreements
- Training Programs: Professional education and certification programs

4.1 Driving Innovation Forward
The 5th China (International) Beauty and Eyelash Industry Expo serves as a catalyst for industry-wide innovation. When mink lash vendors, synthetic lash suppliers, and other industry professionals gather in one location, the exchange of ideas and technologies accelerates progress for everyone.
This year’s expo is particularly significant because it comes at a time when the beauty industry is experiencing rapid transformation. Consumer preferences are evolving, sustainability concerns are growing, and new technologies are creating unprecedented opportunities for innovation.
4.2 Economic Impact and Global Trade
The expo’s impact extends far beyond the beauty industry itself. As one of the premier events for wholesale eyelashes and related products, it facilitates billions of dollars in trade relationships. Small businesses find the lash suppliers they need to grow, while established companies discover new markets and partnership opportunities.
The economic ripple effects include:
- Job Creation: New business relationships lead to expanded operations and employment
- Technology Transfer: Advanced manufacturing techniques spread throughout the industry
- Market Development: New products and services create entirely new market segments
- International Trade: Strengthened relationships between manufacturers and global distributors
Events like this expo play a crucial role in establishing and maintaining quality standards throughout the industry. When best wholesale eyelash vendors showcase their products alongside each other, it creates a natural quality benchmark that benefits the entire industry.
Consumers ultimately benefit from this quality competition, as manufacturers strive to meet or exceed the standards set by industry leaders like Becoda Lash.
5. Looking Ahead: The Future of the Eyelash Industry
5.1 Technological Advancements on the Horizon
The eyelash industry continues to evolve at an unprecedented pace, driven by advances in materials science, manufacturing technology, and consumer insights. Lash extension vendors and wholesale eyelash vendors who stay ahead of these trends will be best positioned for future success.
Emerging trends include:
- Smart Materials: Development of lashes that respond to environmental conditions
- Sustainable Options: Eco-friendly materials and manufacturing processes
- Customization Technology: Advanced techniques for creating truly personalized lash solutions
- Application Innovation: New tools and techniques that make professional-quality application more accessible
5.2 Global Market Expansion

The global market for false eyelashes and related products continues to expand, creating new opportunities for lash vendors wholesale and retail businesses alike. Emerging markets in Asia, Africa, and South America represent significant growth opportunities for companies that can adapt their products and services to local preferences and needs.
5.3 Professional Education and Standards
As the industry grows, there’s an increasing focus on professional education and standardization. Wholesale lash extension vendors and service providers are investing in training programs that ensure consistent, high-quality service delivery across different markets and applications.
6. Making the Most of Your Expo Experience
6.1 Pre-Expo Preparation
For beauty professionals, retailers, and distributors planning to attend the expo, preparation is key to maximizing the value of your visit. Whether you’re looking for mink eyelash vendors or exploring cluster eyelashes wholesale opportunities, having a clear strategy will help you make the most of your time.
Research Phase: Before attending, research the exhibitors and create a prioritized list of booths to visit. Make sure Booth 017 is at the top of your list to see Becoda’s latest innovations firsthand.
Budget Planning: Consider your purchasing budget and inventory needs. The expo offers unique opportunities for bulk purchases and special pricing that may not be available elsewhere.
Networking Strategy: Identify key individuals and companies you’d like to connect with. The expo provides unparalleled networking opportunities that can transform your business.
6.2 During the Expo
Product Evaluation: Take time to carefully examine products, focusing on quality, comfort, and aesthetic appeal. Don’t hesitate to ask detailed questions about manufacturing processes, quality control, and customization options.
Relationship Building: Focus on building genuine relationships rather than just collecting business cards. The best business partnerships start with personal connections and mutual understanding.
Educational Opportunities: Attend seminars, demonstrations, and educational sessions. The knowledge you gain can be just as valuable as the products you discover.
6.3 Post-Expo Follow-up
The real value of the expo often comes from the follow-up activities after the event concludes. Successful attendees have a systematic approach to:
- Contact Management: Organizing and following up with new contacts within 48 hours
- Sample Testing: Thoroughly testing samples and prototypes collected at the expo
- Partnership Development: Moving from initial conversations to concrete business agreements
- Implementation Planning: Developing timelines and strategies for incorporating new products or services
7. Conclusion: A Celebration of Beauty and Innovation
The 5th China (International) Beauty and Eyelash Industry Expo represents more than just a trade show; it’s a celebration of the artistry, innovation, and entrepreneurial spirit that drives the global beauty industry forward. As wholesale lash vendors and beauty professionals gather in Qingdao’s “Eyelash Hometown,” they’re not just conducting business—they’re shaping the future of beauty itself.
Becoda Lash’s participation at Booth 017 exemplifies the spirit of this remarkable event. With over two decades of experience serving as one of the industry’s best wholesale eyelash vendors, Becoda brings not just new products, but a vision of what the future of false eyelashes can become. Their latest designs represent the culmination of extensive research, innovative manufacturing, and a deep understanding of what beauty professionals and consumers truly want.
For anyone involved in the beauty industry—whether you’re a established retailer looking for eyelash vendors, a startup entrepreneur seeking vendors for lashes, or a beauty professional wanting to stay ahead of trends—this expo offers unparalleled opportunities. The combination of product innovation, educational content, and networking potential makes it an essential event for anyone serious about success in the beauty industry.
As we look toward the future, events like the China Beauty and Eyelash Industry Expo will continue to play a vital role in driving innovation, establishing quality standards, and fostering the relationships that make the beauty industry thrive. The dedication of companies like Becoda Lash to continuous improvement and customer satisfaction ensures that the industry will continue to evolve and grow, bringing new possibilities for enhancing natural beauty to consumers around the world.
Mark your calendars for September 20-22, and make sure to visit Booth 017 to experience the future of false eyelashes firsthand. In the world of beauty, staying ahead of trends isn’t just beneficial—it’s essential for success.
The 5th China (International) Beauty and Eyelash Industry Expo will be held September 20-22, 2025, in Qingdao, Shandong. Visit Becoda Lash at Booth 017 to discover the latest innovations in eyelash design and manufacturing excellence.